They believe that in sport we must also create a social media environment where hateful and discriminatory actions are as unacceptable online as they would be on the street.
In January 2021, a Chelsea player, Reece James, suffered disgusting and unacceptable racist abuse on social media. Several of their players have been, and continue to be, the targets of hate and discrimination online.
As a club, Chelsea FC have taken a stand against racism and believe that something needs to change, in football and beyond. That is why, in the aftermath of the abuse suffered by Reece in January, Chelsea FC owner, Roman Abramovich, directed the board to further increase the club’s efforts to fight racism and committed to personally directing funds towards this important work.
This is why they launched their new 'No To Hate' campaign.
As part of this campaign, our Year 6 class have been working with members of Chelsea FC to understand and explore anti-racism and anti-discrimination and to promote equality, diversity, and inclusion.